Three budding business leaders walked away with a £5,000 prize to support their new companies after impressing judges in the 2020 edition of the UCFB Sports Entrepreneur Award.

Groups of students from both UCFB Wembley and UCFB Etihad Campus presented their ideas over two days to members of the UCFB board in the hope of winning investment towards their ideas.

Following several exciting pitches, UCFB Etihad Campus students Leonardo Ambrosio and Selina Jayne Weaver walked away with prize for their business ideas, which will offer personal branding for low profile athletes and mental health support respectively.

At UCFB Wembley, Ilias Pajoheshfar was successful after pitching his idea to judges of a company to coach and develop Esports players via a physical and digital development hub.

The competition is led by UCFB chairman Brendan Flood and provides students with an unprecedented opportunity to pitch their sports business ideas to the UCFB panel, before fielding any questions that they might have. As well as winning funding for their products, the budding entrepreneurs will also receive guidance from the panel over the next year to help with their product development.

This year’s winners

UCFB Etihad Campus

Leonardo Ambrosio, Golazo Sports

Golazo Sports specialises in personal branding for athletes, as well as a website and digital portfolio. The service enables low profile athletes to drive forward their brand and performance.

Leonardo Ambrosio impressed with his idea for Golazo Sports.

Selina Jayne Weaver, SJW Global

SJW Global has developed a bespoke programme for professional athletes that aims to minimise the contributing factors of mental illness related to retirement. Full details of the SJW Global programme will be announced soon upon its launch.

Selina Jayne Weaver has big plans for SJW Global.

UCFB Wembley

Ilias Pajoheshfar, Resolve

Resolve will be a physical and digital hub for the development of individuals invested in Esports. By maintaining the highest level of coaching and incorporating an open-minded approach using psychology, anthropology and innovative pedagogical techniques, Resolve will aim to create a holistic view of development for individuals to aid in their personal and professional growth.

Ilias Pajoheshfar of Resolve, right, with UCFB chairman Brendan Flood.