Course overview

This course provides preparation for appearances on broadcast media, social media and in written press, both live and recorded, as well as leadership training for those heading up teams. We use small cameras to film interviews during these workshops so you can see yourself as others do and improve body language, tone and messaging. We liaise with you on real-life scenarios that will prepare people well. Following all our sessions we provide written feedback for all individuals taking part so they have a record of what they did well and what they have to work on, as well as advice on effective key messaging. We provide group training which is highly effective within teams, but also one-to-one training is available for senior executives, notably, CEOs, Chairs or Financial Directors.

The course will be delivered using varied methods within a workshop framework including use of video, scenario-based exercises.

Delivery team

Robin Bailey
Executive Education Providers Robin Bailey Course leader
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Owen Williams
Executive Education Providers Owen Williams Course leader
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Course outcomes

Delegates will be empowered with skills needed to project their message effectively across all media. It will enable leaders to develop a more rounded set of leadership skills

Course delivery

Varied methods within a workshop framework including use of video, scenario-based exercises.

Start date: Available from early 2021.

Course duration: 1 day (delivered as 1 full day or 2 half days).

Delegates that choose to study this programme online will be able to do so in their own time.

Entry requirements

Requirements overview

Applicants should hold a 2:1 honours degree or a recognised overseas equivalent. Applicants may be accepted with a 2:2 honours degree (or equivalent) provided that they can otherwise demonstrate a strong profile with 50% or above in their dissertation module.

A minimum of three years' professional experience and industry qualifications can be assessed for applicants without the standard entry requirements.

All applicants will be provided with an opportunity to be assessed and to discuss their suitability for the programme with the academic team.

All applicants are also provided with information relating to student services, with whom they can make contact, should they require additional support or advice as well as information related to appropriate bursaries and funds.

Applicants from non-majority English speaking countries will be asked for an English qualification which tests Speaking, Listening, Reading and Writing and will be asked to achieve an overall IELTS score of 6.0 (minimum of 5.5 in each section) or recognised equivalent.

If you are unsure whether you meet the entry criteria for this programme, or whether you require IELTS results, please email with a copy of your most recent CV including nationality, visa status if applicable, and undergraduate degree transcripts. Candidates with a strong CV may qualify for a supplementary admissions interview to support their academic application.

International students

UCFB cannot currently sponsor non-EU students’ visas.

You will not need a visa to study in the UK if:

  • You are a British citizen
  • You are a citizen of a European Economic Area (EEA) member state or Switzerland
  • You have a visa to stay in the UK for another purpose that allows you to study

If you are still unsure whether you would need a visa to study in the UK, or for more information, please contact

How to apply

To apply for this programme, please click here and follow the instructions to complete your application via our Learner Portal.

On-campus delegates


£650 fee
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Online delegates


£450 fee
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All GIS students and alumni receive a 50% discount off this course. All UCFB alumni and partners also receive a 25% discount off this course.