Matthew Macdonald
UCFB Manchester
Deputy Course Leader and Course Lecturer
International Football Business
Sports Business and Management
Matthew is an experienced industry practitioner and academic with expertise in the political economy of sport, international football business, and strategic management. He has worked on and led a range of projects across the UK and abroad. Recent clients and collaborators include football clubs in the Premier League and EFL, as well as elite sports organisations across Europe and North America.
Area of expertise
- International Football Business
- Sporting Directorship
- Political Economy of Sport
- Political Economy of Sport
- Globalisation of Football
- Leadership and Strategic Management
- MSc Sports Business and Management, University of Liverpool
- Professional Master in Football Business, FBA
- BA (Hons) International Football Business, UCFB
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