THIS IS HER GAME

THIS IS HER GAME.

This Is Her Game. This Is Her Future in Sport

Degrees Awarded by:

THIS IS HER GAME.

This Is Her Game. This Is Her Future in Sport

Degrees Awarded by:

THIS IS HER GAME.

This Is Her Game. This Is Her Future in Sport

Degrees Awarded by:

THIS IS HER GAME.

This Is Her Game. This Is Her Future in Sport

Degrees Awarded by:

THIS IS HER GAME.

This Is Her Game. This Is Her Future in Sport

Degrees Awarded by:

This Is Her Game. This Is Her Future in Sport

She belongs in sport. She leads in sport. She builds the future of sport.

At UCFB, we don’t just talk about opportunity – we create it.

This Is Her Game is a celebration of the women shaping the sports industry today and the next generation preparing to lead it tomorrow.

Complete the form below to find out how our degrees provide a pathway for your ambitions of working in the most exciting industry in the world.

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This Is Her Game

This Is Her Future In Sport

At UCFB, you’ll study in an environment where ambition is shared, voices are amplified, and community matters.

We are proud to see continued growth in female students across undergraduate and postgraduate courses, a reflection of real momentum in sport.

You won’t just attend lectures…

You’ll build networks, find mentors, and join a community driving change in the industry.

Our Degrees

Apply via UCAS

Female Student Population has increased

54 %

Since 2021

Female Applications to UCFB have increased

79 %

Since 2021

Siân Hillis

I feel like I am breaking down barriers for future generations in the sports industry.

UCFB Graduate

Women's Academy Coach at Arsenal FC and Community Champion at the FA

Gabby Ward

UCFB provided me with multiple opportunities over the years to work in the football and sports industry and this resulted in having an impressive CV upon graduating.

UCFB Graduate

ERDP Project and Operations Manager at The Premier League

Mya Graham

The sport industry does not feel like work. It feels like fun every day and I can definitely vouch for that.

UCFB Graduate

Producer at talkSPORT

Grace Scott

UCFB was extremely important in developing my skills and knowledge within my area of work and allowed me to create relationships with friends, academics, and professionals within the industry.

UCFB Graduate

Head of Supporter Services at Rotherham United

Evie O’Sullivan

It shows that UCFB have the network and we can go out into that industry. We can really be something in that industry. Not just the degree, it is getting a career as well.

UCFB Graduate

Women's Fan Engagement Officer

Kelly Simmons OBE

I am delighted to be partnering with UCFB to support more women to come into and excel in the football industry.

Women in Football

Director

Minnie Roe

I’d really recommend UCFB graduates doing a postgraduate. It gives you more time to understand the industry, meet more people and figure out what you want to do before joining that working world.

UCFB Graduate

Partnerships Executive at Premier Sports Network

Cassandra Aina

UCFB gives you the opportunity to engage in a variety of sports. Keep your options open and gain experience anywhere you can. You might end up falling in love with that sport, but even if you don’t, it will provide you with valuable experience for the future.

UCFB Graduate

Community Project Planner at The All England Lawn Tennis Club, Wimbledon

Natalie Sawyer

There are a lot of people who do their jobs on a daily basis who don’t love it. Ultimately, working in football should be your passion, and to say you work while it’s a passion of yours – I think we’re very lucky.

Guest Speaker

TV and talkSport Presenter

This Is Her Game

Follow Their Footsteps

Graduation isn’t the end of the story. For our female alumni, it’s just the beginning.

Across the sports industry, UCFB graduates are building careers that inspire the next generation – working inside football clubs, governing bodies, media organisations, commercial agencies and global sport brands.

And they’re sharing their journeys as they go.

From pitchside to production suites, from boardrooms to broadcast studios, our alumni network reflects the diversity of careers available in sport.

You’ll find UCFB female graduates working as:

Football Operations Executives
Commercial Partnership Managers
Sports Marketing Specialists
Broadcast Production Assistants
Academy & Talent Development Coaches
League & Governing Body Administrators
Event & Competition Managers

These aren’t distant case studies. They are real women, in real roles, building visible careers in sport right now.

Our Alumni

This Is Her Game

The Industry is Changing.

So Are We.

Women’s sport is growing at an unprecedented rate. Investment is rising. Viewership is climbing. Commercial value is expanding. Leadership conversations are evolving.

But progress does not happen by accident. It happens when institutions actively contribute to change.

We don’t just celebrate International Women’s Day. We invest in the future of women in sport every day of the year.

Events

Running women’s sports events is crucial for creating an inclusive space to discuss topics like; barriers faced by women in sports, the development of women’s sports, ways to break down those barriers and sharing experiences.