UCFB lecturer talks with Wrexham AFC director on how to build success at a football club

A UCFB lecturer recently sat down with Wrexham AFC’s non-executive director and former chief executive of the English Football League, discussing what it takes to build a football club.

Professor Rob Wilson, UCFB’s head of executive recruitment and programmes, spoke with Shaun Harvey on building football clubs and the ever-changing nature of the industry.

On his YouTube channel “Rich and Rob,” Rob interviewed Shaun, going into depth on the role of a CEO and the hard work that goes into running a football club, both on and off the pitch.

Talking about the season-by-season preparation and planning for long-term success, Shaun mentioned trust, preparation and being relentless as top skills required to succeed as a chief executive in sport.

Rob is the course leader of UCFB’s CEO of a Sports Organisation course, one of our Executive Education courses alongside VSI Executive Education.

Designed for athletes and executives with aspirations to be chief executives in the world of sport, the course helps prepare its students for the highest roles.

The course is tailored to meet the real demands of leading sporting organisations. Covering leadership, strategic planning, operational management, commercialisation, marketing and communications, the course provides unrivalled preparation for the role of a CEO in a sporting organisation.

Another Executive Education course delivered with VSI Executive Education is our MSc Sports Directorship course, preparing students for the prominent role in modern football of a Sporting Director.

Find out more about UCFB’s array of undergraduate, postgraduate and Executive Education courses available, all tailored to the incredible and unique global sports industry.