A sports business lecturer and industry consultant, Ian has over 25 years' worth of experience working with senior executives in both the UK and the US. Currently, Ian leads on a number of research projects that explore the challenges faced by leaders within professional sport.

Ian's current research project for Emerald Publishers (The 'C-Suite' Executive Leader in Sport – Contemporary Global Challenges for Elite Professionals) addresses the realities and 'lived experiences' of 'C-Suite' executives within a range of global elite sports.