Our Vision, Mission & Values

As an approved College of Buckinghamshire New University and being granted ‘University Campus’ title from the DfE in March 2018, UCFB has continued to develop its approach to learning and teaching, student support, governance and outcomes for students within the sector and Sports Industry. The Strategic Plan relies upon key operational strategies for its achievement and the development of a stronger customer service focus for all of its activities whilst referencing to the UK Quality Code. It provides an overarching context and focus for the review of, and improvements to, the institution’s teaching and learning, student support, governance and regulation and externally-facing reputational activities.

UCFB is derived from the name of the institution, University Campus of Football Business. UCFB is a limited company, first registered at Companies House in 2010, dedicated to the delivery of undergraduate and post graduate degrees in the operational and business facets of football business and sports industries. UCFB admitted its first cohort of students in September 2011. UCFB’s academic programmes are validated as a ‘College of’ Buckinghamshire New University.

UCFB is focussed and dedicated to the quality delivery of undergraduate and post graduate degrees in the operational and business facets of the football and sports industries enabling students to gain additional opportunities to play significant roles in the workplace. This responds to the global multi-billion pound industries which require specific administrative, management and operational skills and capabilities.

Our Vision:

‘To be the world’s leading provider of excellence for football business and the wider sports education’

Our Mission:

‘To provide best in class graduates with football, sport and business expertise’

The student learning experience is our highest priority. We put our students at the centre of everything we do.

Our Values:

Our Vision and Mission are underpinned by our Values so we place a great deal of focus on them. We expect all our staff to abide by our UCFB Values in order to make it a truly exceptional place to work and study.