Lecturer, BA (Hons) Football Business & Marketing
Mohammed has worked in education for over seven years and has led on a number of business and marketing modules. His area of expertise is bridging the gap between academia and the skills required for the business industry.
Find more about Mohammed
Area of expertise
- Marketing strategist;
- Digital marketing;
- Teaching and learning pedagogies (Flipped classroom model and object based-learning).
Teaching & research interests
- Mohammed is currently developing a three-dimensional football business ecosystem using object-learning (OBL) as his final research project for his Doctorate in Education.
Accreditation & memberships
- Member of NHS Foundation.
Qualifications
- Working towards Doctorate in Education, University of Central Lancashire;
- MA Education, Edge Hill University;
- PGCE, Edge Hill University;
- BA (Hons) Sports Studies with Arabic, University of Central Lancashire.
Expertise in industry
- Marketing cryptocurrency projects;
- Digital marketing for local businesses and charities;
- Digital transformation for small businesses.
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